KD SCIENTIFIC
Legato 200 Syringe Pump Product Launch

CHALLENGE
KD Scientific was launching a new syringe pump that would significantly advance pump performance in all research and laboratory fluidic applications, and they needed an effective introductory video for their website and trade show use.

SOLUTION
The client wanted the product launch to be treated like "breaking news"...so rather than budget for shooting an actual newscast, BLUE WAVE created a unique newscast/web page hybrid…with an anchorman/reporter style voice talent narrating and navigating the viewer through an animated web site. 2D After Effects animation was used to create the web page, which featured stock product shots and abstract animations of product capabilities.