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Kronos
CHALLENGE
Kronos is a worldwide leader in the workforce management industry. After weathering
the challenging economy of 2009, Kronos looked boldly to the future, and re-worked
their company sales model. This news was delivered one week before their annual Sales
and Services Kick-Off Meeting, usually a meeting without much fanfare. Not this time,
our challenge was to turn this suddenly timely internal Kick-Off Meeting into
an inspirational and motivational event.
SOLUTION
First, Blue Wave created a theme for the event: OUR TIME IS NOW. The theme played off the
company's heritage as a time clock manufacturer while highlighting the importance of the
company-wide corporate change. To keep the inspirational level high and the theme threaded
through the entire event, Blue Wave provided speech-writing, speaker coaching, and created
the event Power Point template and production for each speaker. We staged and produced the
Kick-Off meeting with a creative approach to set design, a powerful event video that set
the tone for the day, and an evening award show with a live band. Additionally, Blue Wave
sourced and supplied themed giveaways for each attendee. The audience response was positive
all-around and set an inspirational tone for the remainder of the weeklong event.
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